Trade fair film production for Supermicro at Embedded World 2024
For our customer Supermicro, a leading global provider of high-performance IT infrastructure, we were able to produce a high-quality trade fair film at Embedded World 2024 in Nuremberg – directly at the booth and right in the middle of the action.
Technology staged in an understandable way
At the center of the trade fair film was Mori Lin, who presented the latest innovations and products from Supermicro in a sympathetic and professional way. From edge computing to high-performance server solutions – we effectively stage the complex content through clear imagery, modern cut design and targeted storytelling.
On-site production with a flair for dynamism
The entire shoot took place live at the trade fair – between discussions, trade fair visitors and real-time demonstrations. Our experience in event and trade fair videography enabled us to deliver high-quality recordings with a dynamic character despite ongoing operations. The focus was on authenticity, technical precision and a clear brand message.
Result: Visibility and content with long-term impact
The finished trade fair film is not only used by Supermicro for trade fair documentation, but is also used for international marketing of the products as well as for social media and B2B communication . A successful example of how technological competence can be transported in a tangible and visually attractive way through professional moving image production.
