Why struggle to find new employees when your employer brand already convinces before the first contact? As an employer branding agency, we develop positioning, career content, and recruiting marketing in a predictable flat rate – so you get suitable applications faster. Scalable for startups, SMEs, and growing companies.
Our Solution
Nakaryu takes over employer branding, career communication, and recruiting marketing flexibly & efficiently – as an external team for your employer brand.
Ongoing Support
→ Including optimization & support
Personal Support
→ Short paths, clear contacts
No High Fixed Costs
→ No setup fee
Cancelable Monthly
→ Test & scale flexibly
References & Case Studies
Trusted by
strong employers
Employer Branding Agency & Recruiting Partner
For Many Industries: As a Partner for Your Employer Brand
No matter the industry: The challenges in recruiting are often similar. Applications are lacking, the profile seems interchangeable, the career page does not convert – or the internal team has no capacity to consistently implement employer communication.
This is exactly where Nakaryu comes in: You get a interdisciplinary team made up of Brand & Design, Career Web, Recruiting Content, Social Recruiting, Career SEO, Campaigns, Automation and AI Workflows – with clear processes, short coordination, and a focus on Applications. Instead of individual actions „here and there“, we build a stable system: compelling career pages, clear job communication, repeatable content formats, and smart processes that relieve HR and make recruiting scalable.
What makes us special: Nakaryu is not tied to a single industry – but focused on impact in recruiting. We translate your hiring goals into an employer branding strategy, prioritize the most important levers, and implement iteratively. Whether a regional employer, medium-sized business, or company with multiple locations – we scale with you.
Plannable, fast, and transparent: as a monthly flat rate with clear deliverables, fixed processes, and a team that constantly thinks ahead. So that open positions turn into real hires – measurable, repeatable, and without friction.
Online Shops & E-Commerce
Beauty & Wellness
Creatives, Media & Pop Culture
B2B, Coaching & Consulting
Real Estate & Architecture
Events & Occasions
Practices, Health & Fitness
Gastronomy, Hotel & Tourism
Education, Associations & Social
Crafts, Construction & Mobility
Lawyers & Tax Advisors
Industry & Research
Choose the right Employer Branding package for you
No setup fee. Cancel monthly – risk-free.
With Nakaryu you get our complete employer branding setup as a full-service flat rate – in every package. Career page, job ad design, recruiting content, campaigns, automations, AI workflows, support & ongoing optimization: everything is included.
The only difference between the packages is your monthly hour quota – that is how much team capacity you can use per month.
This is what our pricing model looks like:
Whether a small business or a large company – Nakaryu works across industries and scales with you.
More hours mean: more applicant output, faster implementation, more parallel hiring projects and shorter time-to-hire.
You decide how much capacity you need – we deliver the implementation from a single source.
What makes Nakaryu special
Your advantages in all packages
Strategy & personal consulting
→ Analysis, positioning & dedicated contact person
Photo/video content for employer branding & storytelling
→ Inhouse studios for recruiting content as well as text creation for career pages, job ads & candidate communication
Scalable for locations & teams
→ Adaptation of career content for different locations, roles & target groups
Employer branding for e-commerce teams
→ Role profiles, recruiting content & campaigns for shop, logistics, and customer support teams
360° Recruiting marketing & campaigns
→ Visibility for jobs on relevant channels – consistent, measurable and repeatable
Graphic design & visuals
→ Templates, ad creatives & design system for your employer brand
AI, tech & automation
→ Interfaces, process automation & AI-supported content workflows in recruiting
Support & monitoring
→ Personal contact and support 7 days a week
Individual Solutions
→ No standard – Employer Branding tailored to culture, team, and roles.
Social Recruiting Management
→ Editorial planning for jobs, team insights & applicant communication
Career SEO & Visibility
→ Optimization of career pages & job listings – combined with tracking of applicant paths
Events, Trade Shows & Recruiting Campaigns
→ Concept and support of recruiting campaigns as well as hybrid team events
Branding, PR & Communication
→ Employer story, tone, and external communication – consistent across all touchpoints.
Administration, Project and Product Management
→ Centralized project management & regular status updates for HR and leadership
Applicant Funnel, Conversion & Growth
→ Strategies for more qualified applications through improved candidate journey and conversion optimization
(Add-on) Website & Ecommerce
→ Book our web design flat rate here.
Package Selection Employer Branding
Choose your desired package
Starter
995 € per month
Quick start for your employer brand
10 hours / month
Ideal for small teams looking to improve their career page and build initial recruiting content. All services are already included.
Traveler
1,895 € per month
More speed for recruiting & content.
20 hours / month
Ideal for companies with multiple open positions who want to regularly implement employer branding content and recruiting campaigns – without an internal additional team.
Hero
3,595 € per month
Your outsourced employer branding unit.
40 hours / month
Ideal for companies that want to establish employer branding and recruiting marketing permanently. Prioritized implementation, clear strategy, and continuous optimization.
Legend
6,895 € per month
For many roles, multiple locations & high applicant demand. Everything from „Hero“, plus:
80 hours / month
Ideal for large employers with high hiring volume: maximum capacity, high-priority support & implementation at enterprise level. Exclusive & limited to a few slots.
Questions? We’re happy to help!
→ Write to hey@nakaryu.de, chat on WhatsApp, or call +49 152 58119266. We are happy to advise you.
We support employers in many industries
When do I need which package?
More applications from the region
Fliesen Meier GmbH
„Fliesen Meier GmbH from a small town had been unsuccessfully searching for a new journeyman for months. The career page consisted of a single sentence, and there was no social media presence. With the Starter Package, Nakaryu built a simple, honest employer presence: clear messages, initial social posts, a career page with a face. After eight weeks, the first unsolicited application arrived.“
Build Reach & Sustain Hiring
Raumwerk Tiles
„The tiler Raumwerk Tiles is growing and is looking for both experienced professionals and junior staff. Instead of only posting job ads when there is an immediate need, the company continuously builds employer reach. With regular team stories, recruiting content, optimized job pages, and campaigns, a lasting presence is created that draws the attention of skilled workers and trainees to the company early on.“
Employer Branding Agency for Strong Recruiting
Wohnwert Franken
„The property management company Wohnwert Franken wants to hire several professionals for administration, technical services, and customer service. So far, the departments have communicated their advantages inconsistently. With the Hero Package, we develop a clear employer story, new role profiles, an optimized career page, employee content, and structured recruiting campaigns. HR receives fixed processes, reports, and ongoing consulting. This turns many individual measures into a professional recruiting system.“
Employer Branding for Multiple Locations
FokusPlus Tutoring & Education Centers
„With over 15 locations, FokusPlus needed hundreds of new teachers, students, and site managers monthly amid extremely high seasonal fluctuations. With the Legend Package, we manage the entire recruiting machinery: location-specific campaigns, AI-supported applicant pre-qualification, cross-location content production, and strategic employer branding at an enterprise level. FokusPlus reliably scales its growth without overloading internal HR capacities.“
More Employer Visibility & Trust
Better Candidate Experience & Usability
More Qualified Applications & Hires
More Identification & Cultural Fit
15% discount on all packages
→ For clubs, creators & artists. Just send us a message.
Referring pays off
→ 100 € credit for every referred new customer.
This is How the Onboarding Works
Step by Step to the Employer Branding Flat
What makes us special
As unique as your
Company
Fast implementation & personal support
→ Fast help, adjustments & support – whenever you need it.
Cancelable monthly
→ Maximum flexibility without long-term contracts.
Always up to date
→ Modern tools, AI & efficient processes for your recruiting.
Everything from a single source – From careers to AI
→ Employer branding, recruiting content, career websites, automations & more – one team, all included.
Seamlessly integrated like your in-house team
→ Personal support, dedicated contacts, maximum transparency.
Team relief & planning reliability
→ Significantly relieve HR – without additional permanent hires.
Internal tools & custom plugins
→ Efficient processes with optimized workflows & tailor-made solutions.
Plannable, transparent costs
→ Fixed price without surprises – no hidden agency fees.
Future-proof and innovative
→ We further develop your employer brand – tailored to growth and recruiting goals.
German quality, internationally scalable
→ Secure infrastructure & solutions for sustainable success, made in Nuremberg.
Employer Branding Flat vs Others
Why Nakaryu is better than
traditional agencies
Do you want to become visible as an employer and receive more suitable applications? Then you are in the right place with Nakaryu. We provide employer branding as a predictable full-service flat rate: from positioning and career story to career page, recruiting content, and campaigns – tailored to your roles and target groups.
With our setup, a consistent employer presence is created that builds trust and guides applicants through a clear candidate journey. From the initial analysis through design and implementation to ongoing optimization, we support you continuously – so that recruiting works not sporadically but reliably.
Instead of coordinating multiple service providers, you get everything from a single source – efficiently, transparently, and so integrated as if it were your internal team.
| Services for Employer Branding (Career Landing Page & Recruiting Marketing) | Nakaryu | Freelancer | Advertising Agency | In-house |
|---|---|---|---|---|
| Strategy, Landing Page & Employer Brand Design (EVP, UX, Look & Feel) | ✔ | ✖ | ✔ | ✔ |
| Content & Always-on Communication (Photo/Video, Testimonials, Social Media) | ✔ | ✔ | ✔ | ✔ |
| Recruiting Marketing (Campaigns, Funnel, Retargeting) | ✔ | ✖ | ✔ | ✖ |
| Automation, All from a Single Source & Scalability (Applicant Flow, More Locations/Peaks) | ✔ | ✖ | ✖ | ✖ |
| Cancelable Monthly | ✔ | ✔ | ✖ | ✖ |
| Costs | from 995€ / month | 4,000€+ / month | 2,000€ – 20,000€+ | 10,000€+ / month |
Reviews
Real projects & the faces behind them
Timo Gerken
Head of International / FANDOM
★★★★★
“Thanks again for all your hard work on this. It was awesome working with you. We’ll certainly be reaching out for future campaigns.”
Lisa-Marie Sinnig
Account Manager / Mutabor GmbH
★★★★★
“A huge thank you for the great collaboration! We will definitely recommend you and if it fits for the next project, we will gladly come back to you!”
Patricia Brumme
Head of Marketing & PR / Enginsight GmbH
★★★★★
“So far everything is going well for us and everyone is very satisfied with the process.”
Rolf Naberink
Product Marketing Manager / Supermicro
★★★★★
“Definitely reaching out for future campaigns in Germany”
Frank Ferchau
Managing Director / Ferchau GmbH
★★★★★
“Simply excellent!”
Heinrich-Wilhelm Wudtke
Strategic Director / PURE Online GmbH
★★★★★
“The Belgian colleagues saw your work at the premiere in Berlin and are so impressed!”
Leandra Goldenstein
Marketing Coordinator / CrowdStrike
★★★★★
“Your commitment in lead acquisition was phenomenal, the communication always friendly and timely, and the on-site collaboration left nothing to be desired!”
Peggy Berger
Project Manager VW / Avantgarde GmbH
★★★★★
“Many thanks from our side! It was great and above all a real success 😊”
Cathalijne van Weert
Project Manager Events / Elfia
★★★★★
“Thank you both for being there!”
Claudia Löblein
Golfshop Nürnberg OHG
★★★★★
“Many thanks for your support, the shop is running smoothly!”
Questions about the Employer Branding Flat Rate? We Have Answers
FAQ
What exactly is Employer Branding?
Employer Branding describes the targeted development and maintenance of your employer brand. We show what your company stands for as an employer, what benefits employees can expect, and why suitable candidates should choose you.
How does Nakaryu work?
Nakaryu provides you with a complete team for employer branding, recruiting content, and career communication as a full-service flat rate. You choose your hourly package, we implement flexibly – plannable, scalable, and efficient.
Who is Nakaryu suitable for?
For companies that want to receive suitable applications faster without building a large in-house team – from growing SMEs to brands with multiple locations.
What sets you apart from a traditional recruiting agency?
Recruiting agencies place individual candidates. We strategically build your employer brand so that you can generate applications independently and sustainably – instead of starting from scratch with every open position.
How quickly can I get started?
Usually within a few days after order confirmation and an initial briefing –, so you can start implementation immediately.
What costs will I incur?
You only pay your booked monthly rate. No hidden fees. External costs (e.g., advertising budgets, tools, licenses) are transparently coordinated with you in advance.
Additional costs
We procure licenses or tools in consultation and pass them on 1:1. Budgets for recruiting campaigns are managed transparently in your accounts.
How are additional or overtime hours billed?
After exhausting the quota, you book additional hours – at a fixed rate of 95 € /h.
Is there a minimum term and notice period?
No, the package can be cancelled monthly at any time.
Which services are included?
Employer branding, recruiting content, social recruiting, campaigns, design, photo/video, automations and much more – an interdisciplinary team without additional coordination effort.
Which channels do you specifically use (social media, career page, job portals)?
Depending on the package, we combine career page optimization, social media content (Instagram, LinkedIn, TikTok), job ad design, and targeted performance marketing. We select the channels based on where your target audience actually spends time.
How quickly are tasks implemented?
Usually within a few days. We coordinate schedules depending on priority; urgent recruiting topics can be implemented at short notice by arrangement.
Are websites or shops also included?
Career web design can be part of the setup depending on the scope or booked as an add-on. Since websites incur ongoing costs (hosting, maintenance, licenses), we offer a separate web design flat rate for this. You can even book this directly as an add-on at the top of the configurator.
How flexible is the collaboration?
You book monthly plannable hour packages. Unused hours can be carried over for one month. The subscription can be canceled monthly at any time.
How does communication work?
You have a dedicated contact person and can reach us by email, chat, phone, or video call. We work like your internal team – quickly, efficiently, and reliably. We are also happy to come to your location on site if travel expenses are covered.
How is support handled during the collaboration?
Regular coordination, clear processes, and reporting ensure that all recruiting and employer branding topics run smoothly and you always keep track.
Can I add or change services at any time?
Yes. Within your hourly quota, you prioritize flexibly. If you need more, you can book additional hours or switch to a larger package.
How are hours documented?
We record all hours in an online tool. Upon request, you will receive monthly summaries so you can see exactly how your quota was used.
This fits the full-service flat rate
Recommended services
What Our Customers Say